Canadian Country Music Legends
The task: Design stamps, OFDCs, Booklets, and Cancels for Shania Twain, Renee Martel & Hank Snow. These were released July 2014 for sale through Canada Post retail locations so keep your eyes peeled to your snail-mail for a stamp designed by yours truly. Sabrina was recently interviewed by CBC radio and the Red Deer Advocate.
Agri-Trade Re-brand
After 30 years, it was time for a refresh. The new Agri-trade brand includes logo development, promotional items, advertising, website development and a new show guide.
Website Link: www.agri-trade.com
It was never about the boxing.
Muhammad Ali was the focus in this campaign. Sabrina worked with GreenLight Rights to introduce the exciting news internationally that GreenLight Rights was now representing Muhammad Ali.
Website link: http://greenlightrights.com/contests/ali/
New Holland Smart
As both a farmer's wife & daughter, this fit was a perfect match for Sabrina. It was also not a bad gig spending the day with her very own Dad.
Branding
Your brand is like a firm handshake. It sets the tone to all future business.
Here are some of the brands we have developed over the past year.
Coffee that makes a difference.
Grounded Coffee & Cafe is a McMan Central Community Initiative started with the intention of providing support to children, youth and families to achieve their full potential as members of their community.
A portion of the purchases made at this coffee shop and cafe go towards setting up programs for children, youth, and families in the Central Alberta community.
I Live for InVigor
Nothing compares to the feeling you get when you harvest the record-breaking yields of InVigor canola. Sabrina worked with AdFarm to create this campaign that won at the Canadian Agri-Marketing Awards for Total Campaign, Ad Series, Billboard Single and Series.
Harvest Time 2011
Not often do work and play combine, but when they do, it’s magic. This is a look into the personal life of Sabrina McAllister, Creative Director of Quarter Section Creative. Her family's farm and husband’s family farm came together to end the year with a bang. Quarter Section was there to capture it all from a helicopter.
More work in Archive